We are proud and excited to present Swedish football star Albin Ekdal as Recipe for men’s new brand ambassador! The partnership with Albin Ekdal is part of our strategy to spread the message about men’s grooming and inspire men to take better care of their skin. A good skincare routine makes a huge difference, and it doesn’t have to be complicated or time consuming. Albin Ekdal’s active lifestyle as a professional football player fits perfectly with the philosophy of our brand and the message we are trying to convey. His integrity on and off the field, his constant strive for excellence, and his passion for sports are all very much in line with the core values of Recipe for men. Welcome to the team, Albin! We are looking forward to a great partnership. More information and updates will follow.